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Feb 07

Amazon.com wants its share of search dollars – Feb. 6, 2006

Amazon.com wants its share of search dollars – Feb. 6, 2006

Awesome, it looks like Amazon is going to move beyond affiliate links as the only way to make money off their site. This will fit in perfectly with our new Knowledge Manager system.

SAN FRANCISCO (Business 2.0) – Jeff Bezos wants some of Google’s lucrative ad dollars. Amazon.com has been signing up websites to carry contextual advertisements that will work very similarly to Google’s (Research) search-related ads. The online retailer is testing the program with members of its Associates program, who currently get paid commissions for driving traffic to Amazon’s website. The new advertising program would pay website owners for driving traffic to third-party advertisers, not just Amazon (Research). So much for getting back to the books.

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